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Published By: Uberall     Published Date: Apr 12, 2019
Ein Online-Filialfinder ist einer der wichtigsten Bestandteile Ihrer Website. Er sorgt dafür, dass Online-Suchende zu Offline-Kunden werden. Die Voraussetzung: Ein optimales Nutzererlebnis. Wir haben die 10 Schlüsselfaktoren zusammengestellt, die Ihren perfekten Filialfinder ausmachen.
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locator, uberall, store locator, location marketing, local listings, filialfinder, lokale standortseiten, ropo
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
Die wichtigsten kommerziellen Feiertage für Ihren Marketing-Kalender Location-Marketing-Taktiken für die Feiertage Expertentipps, mit denen Sie sich von Ihren Mitbewerbern abheben können Überblick über die neuesten Location-Marketing-Tools und -Technologien
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listings, engage, uberall, industry insights, google my business, location marketing, local seo, local search, seasonal marketing, location pages, local listings, holiday guide, saisonales marketing
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
Le store locator est une fonctionnalité incontournable de votre stratégie Web-to-Store : il convertit efficacement vos recherches en ligne en ventes hors ligne. Et bien qu’il puisse sembler être un outil relativement simple et fonctionnel, plusieurs facteurs peuvent littéralement révolutionner l’expérience utilisateur et démultiplier vos conversions. Uberall vous donne les clés d’un store locator optimisé : pour que vos clients vous trouvent - à chaque fois.
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locator, uberall, store locator, location marketing, local listings, pages locales, ro-po
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
La puissance du marketing digital local au service de vos magasins
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uberall, retail, location marketing, marketing digital local, shopping digital, local marketing cloud
    
Uberall
Published By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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Intel
Published By: Rackspace     Published Date: Mar 07, 2019
Financial services companies migrating to the cloud often need to optimize their infrastructure for innovation and agile delivery. International payments provider, OFX, accomplished this with Rackspace Fanatical Support for AWS, to successfully re-architecture its systems when its application portfolio was migrated from a colocation environment to a highly secure, compliant and scalable environment, on a managed AWS platform.
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Rackspace
Published By: HERE Technologies     Published Date: Sep 26, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
Adsquare offers brands insights into customer behaviours and footfall to underpin digital marketing campaigns. Using a detailed brief of the audience the brand wishes to reach, Adsquare gathers data from a range of mobile, online and offline sources. This rich data gives a brand a stronger opportunity to create relevant campaigns for their audiences. It is critical to adsquare’s success that its data sources are reliable. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is building and sharing real-time location intelligence with adsquare which reveals patterns to show how and why customers make transactions in specific places. and why customers make transactions in specific places.
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HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behaviour is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualises consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
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HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
From improving driver safety to traffic congestion to freight challenges, cities and states across North America seek out HERE to find solutions to improve quality of life for increasing populations. This eGuide showcases five projects where HERE has directly supported transport departments in their work to improve quality of life for their people - from making one of the most challenging highways in North America safer for drivers to helping people travel on a Chicago Cubs game night to reducing congestion as cities attract newcomers. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is a trusted advisor with a range of proven solutions to keep cities moving as they grow.
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
Discover the four big trends in fleet management being powered by location services. Trends to help you differentiate your solutions and enable transportation companies to overcome their logistical challenges and increase asset utilization. Discover what’s making the biggest impact, together with how, by integrating some of these trends into your solutions, you can position yourself as the service provider of choice in fleet and transportation management solutions. And find out how HERE is delivering features, from comprehensive mapping capabilities and real-time location data, to truck-specific attributes, to help you do just that. Complete the form to the right to receive the ebook today.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
Get higher quality, more accurate location data – and a safer, more profitable fleet – by choosing the right location services provider. The true value of a location platform comes from bringing together multiple data sources and presenting them in a meaningful way. Using a platform approach, you can help customers differentiate their service, increase margins and increase safety. So, in this guide, we cover the four key considerations for choosing a mapping and location service platform to ensure a high quality, accurate mapping service for you and your customers. Complete the form to the right to receive the ebook today.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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HERE Technologies
Published By: HERE Technologies     Published Date: Sep 27, 2018
Location has become paramount to building new apps, services, experiences and business models. If data is the new oil, then location is the crude oil. This is why most of the top location platform players have been developing technologies to power next-generation autonomous mobility systems. And the “richness” of location data and real-time intelligence are becoming strong monetization opportunities. The 2018 Counterpoint Research Location Ecosystems Update compared 16 location platform vendors, including Google, TomTom and Mapbox. Learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
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HERE Technologies
Published By: HERE Technologies     Published Date: Nov 07, 2018
The United Nations predicts that by 2050 an additional 2.5 billion people will live in towns and cities, with 90% of this increase happening in African and Asia. With congestion already a challenge on many city roads how will we keep our megacities moving and quality of life high for their populations? As one of the world’s leading location platform in 2018, HERE shares location data, insights, tools and services to keep people and traffic flowing through cities and countries around the world. This eBook explains how accurate traffic data can help megacities of today and the future.
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 04, 2018
How does over-the-air technology (OTA) enable innovative solutions for carmakers? How do OTA software and firmware updates work? This whitepaper looks at the benefits of OTA updates to drivers and manufacturers. It also examines how design challenges are overcome, how updates are secured and how OTA technology could be deployed across a fleet of vehicles. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is supporting auto manufacturers to develop the navigation services for the future and guide drivers safely and efficiently to their destinations.
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ota, ota technology, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
Car data consumption is critically important to auto manufacturers. As more vehicles are produced with built-in infotainment systems, the cost of supplying them with live information and real-time updates via a data connection grows ever greater. Auto manufacturers need to be able to enhance the driving experience with smart traffic, navigation, and entertainment services, while reducing costs and data volumes. HERE is the world’s leading provider of traffic data to the automotive industry. This eBook shows how HERE optimizes traffic solutions and it outlines how data use modelling, standardization, and good data management can help reduce usage.
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traffic data, auto, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 10, 2018
How does over-the-air technology (OTA) enable innovative solutions for carmakers? How do OTA software and firmware updates work? This whitepaper looks at the benefits of OTA updates to drivers and manufacturers. It also examines how design challenges are overcome, how updates are secured and how OTA technology could be deployed across a fleet of vehicles. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is supporting auto manufacturers to develop the navigation services for the future and guide drivers safely and efficiently to their destinations.
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ota, ota technology, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 18, 2018
Are automakers re-inventing the wheel with every new navigation program without creating user value? Users movement towards free mobile apps that mirror to in-dash screens may be the symptom of a negative cost-benefit perception. But the automotive industry has an opportunity to change these market dynamics. By delivering compelling experiences that leverage their core advantages, OEMs can create touchpoints for recurring revenue streams from the IVI. This white paper from ABI Research discusses the state of the connected navigation market, the challenges OEMs face, the industry paradigms blocking OEMs from creating customer value, and the advantages OEMs could leverage.
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location data, navigation, automotive
    
HERE Technologies
Published By: HERE Technologies     Published Date: Jan 08, 2019
The market for connected and embedded car navigation needs a kick-start. Lengthy design cycles and a fragmented supply chain have contributed to a sector that lags far behind consumer expectation and now sees Apple and Google as direct competitors for the in-vehicle experience space. OEMs need partners who can help them radically overhaul their navigation services, feature development, deployment, and monetization programs. This whitepaper outlines how HERE Technologies has created a new solution to kick-start the connected navigation market. This whitepaper will help you understand how the HERE Navigation on Demand service: • Delivers a new development approach and architecture to OEMs • Enables OEMs to offer consumers new and compelling services • Helps OEMs avoid costly developments and protracted roll-out periods
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auto, mapping, location data
    
HERE Technologies
Published By: Larsen & Toubro Infotech(LTI)     Published Date: May 24, 2019
LTI leveraged S4HANA to deliver improved multi-vendor order allocations & competitive pricing in vendor bids helped drive cost efficiencies for the supply chain source function for a US-based hi-tech enterprise. Download full case study.
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Larsen & Toubro Infotech(LTI)
Published By: Larsen & Toubro Infotech(LTI)     Published Date: May 21, 2019
Leading multinational corporation and technology company wanted to simplify, streamline and automate their highly complex & business-critical processes, and improve SLA compliance. LTI provided 24x7 support with distributed teams across the onsite/offshore locations. Our Design-Thinking-led approach for the next-generation platform, using Altassian Jira, helped connect the client’s multiple systems through microservice integration patterns. Download full case study
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Larsen & Toubro Infotech(LTI)
Published By: Akamai Technologies     Published Date: Mar 07, 2019
Today’s globally distributed and diverse workforce needs flexible yet straightforward access to the corporate network, regardless of user location, device type, employee affiliation, and application location (on-premises, SaaS, IaaS). Expedience and fluidity can’t come at the cost of security, especially given the realities of modern cybercrime. Learn more about the five demands you should make of an updated comprehensive application access solution.
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Akamai Technologies
Published By: Larsen & Toubro Infotech(LTI)     Published Date: Jan 24, 2019
A leading US-based broadcasting and publishing firm, with a market value of $17 Bn plus, creates, acquires and distributes entertainment content to global consumers over diverse platforms. The Company owns iconic media brands and has the viewership base amongst the US cable networks. The Broadcaster wanted to gain deeper insights into audience viewership patterns, advertisement impressions and sales data, in order to streamline the management of its advertisement deals. LTI's ADAPT (AD Sales Audience Prediction and tracking) solution optimized allocation, management, tracking and maintenance of advertisement air time to substantial increase in Marketing ROI.
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Larsen & Toubro Infotech(LTI)
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